IAM WHAT IAM ...


The tenth issue of Globe White Page's Intellectual Asset Management has now been published. IAM's been given a slight makeover, to enhance its eye-appeal.

IAM: "the first and only magazine to address IP as a fundamental business issue"

Features in this issue include:
* "Why directors must take responsibility for intellectual property", a meaty piece by US experts Robert Greene Sterne and Trevor J. Chaplick (Sterne, Kessler, Goldstein & Fox, Washington DC);

* A neat note by Bruce Berman (Brody Berman Associates, NY) on the threat/nuisance caused to big IP portfolio owners by "small, independent asserters";

* A positive piece by Isla Grant on the enigma that is China.
The IPKat enjoys reading his IAM, which really does treat IP as a valuable commodity in its own right and not just as a minor pawn in a large corporate strategy.
IAM WHAT IAM ... IAM WHAT IAM ... Reviewed by Jeremy on 16:59:00 Rating: 5

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