Markenbusiness reports that Bayerische Brauerbund (the Bavarian brewery association) has won an Italian trade mark dispute against the Netherlands-based Bavarian Brewery. The court found that the use of the designation could deceive consumers into thinking that the beer originated in Bavaria. An appeal is expected.

The IPKat says that this sounds like a sensible decision.
BAVARIAN BREWERY VICTORY BAVARIAN BREWERY VICTORY Reviewed by Unknown on Friday, December 29, 2006 Rating: 5

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