tag:blogger.com,1999:blog-5574479.post2178194187829054483..comments2024-03-28T16:45:51.051+00:00Comments on The IPKat: Spain: Did the “Google Tax” really change the market?Verónica Rodríguez Arguijohttp://www.blogger.com/profile/05763207846940036921noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-5574479.post-18393864337378983812015-03-18T08:49:56.738+00:002015-03-18T08:49:56.738+00:00Anonymus:
I didn't mean that they migrated to...Anonymus:<br /><br />I didn't mean that they migrated to printed newspapers, I meant readers who never switched to online, which there are plenty, mostly in regard to major newspapers, that have a higher penetration rate on those aged 35+.<br /><br />Younger generations, on the other hand, would rather have as their source of information social networks (such as Twitter) or TV News.<br /><br />More information on that topic can be found in this study http://www.unav.edu/documents/3786985/0/Reuters-Institute-Digital-News-Report-2014-Espana.pdfAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-5574479.post-49694566400840706532015-03-18T08:12:58.981+00:002015-03-18T08:12:58.981+00:00Thank you both for your input!
Those numbers are ...Thank you both for your input!<br /><br />Those numbers are indeed out, but they are still based on 2014 numbers and will not be updated, presumably after the first trimester is gone.<br /><br />When 2015 figures come out, we will see the real numbers online newspapers are against and how much change there has been in that market.<br />Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5574479.post-18145005996749648002015-03-18T08:06:39.416+00:002015-03-18T08:06:39.416+00:00Printed media in Spain, as in most of the world, h...Printed media in Spain, as in most of the world, has been in decline for the past years. The raw data can be found in the following link: http://www.aimc.es/-Datos-EGM-Resumen-General-.html<br />The losses in online readership can have several reasons but migration to printed newspaper does not appear to be one of them...Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5574479.post-41274210175438479482015-03-18T01:44:50.561+00:002015-03-18T01:44:50.561+00:00Teh proprietors of El Mundo certainly published it...Teh proprietors of El Mundo certainly published its circulation figures, broken down by readership and numbers of physical newspapers issued, for both the national and its c=various regional issued, Go to their website and scroll down to the very bottom of the page to the tag "Publicidad", select the newspaper of interest, and you will find the circulation figures, figures that will of course be of particular interest to would- be advertisers. The current link to the circulation figures is as follows: <br /><br />http://www.unidadeditorial.com/publicidad/Prensa/el%20mundo%20edicion%20nacional.html<br /><br />Today's figures are 156,172 for the national issue (205553 on Sundays) and a total of 116,280 for the seven regional issues, a total of 272,452 physical papers on weekdays. <br /><br />Possibly the web sites of the other Spanish newspapers provide similar information, but I haven't checked. <br />Ronnoreply@blogger.comtag:blogger.com,1999:blog-5574479.post-51161639906195655462015-03-18T00:09:08.656+00:002015-03-18T00:09:08.656+00:00Re the purchasing of printed newspapers vs online ...Re the purchasing of printed newspapers vs online viewing in Spain, are there no figures for Spanish sales of printed newspapers?Anonymousnoreply@blogger.com