tag:blogger.com,1999:blog-5574479.post2325260477085482261..comments2024-03-29T06:53:23.405+00:00Comments on The IPKat: The Secret of Trade Secrets and ReputationVerónica RodrÃguez Arguijohttp://www.blogger.com/profile/05763207846940036921noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-5574479.post-54843059435368860042012-07-02T01:30:18.901+01:002012-07-02T01:30:18.901+01:00Dear Neil - A good piece! Although I would like t...Dear Neil - A good piece! Although I would like to believe that the link between trade secret and reputation does not depend on specific circumstances. I think the 'secret' element to this property enhances its reputation and adds to its charm for consumers - at least in cases that I have come across (Coca Cola soft drinks, Bukhara Dal in the Maurya Sheraton hotel in New Delhi are examples that come to my mind). <br /><br />As usual, you have picked an off-beat subject for us to mull over....Latha R Nairnoreply@blogger.com