Passionate about IP! Since June 2003 the IPKat has covered copyright, patent, trade mark, designs, info-tech and confidentiality issues from a mainly UK and European perspective. Read, post comments and participate!

The team is Eleonora Rosati, Annsley Merelle Ward and Merpel. E-mail the Kats here!

The team is joined by GuestKats Söğüt Atilla, Oliver Fairhurst, Claire Gregg, Georgia Jenkins and Marcel Pemsel.

SpecialKats: Verónica Rodríguez Arguijo (TechieKat), Rose Hughes (PatKat) and Jocelyn Bosse (Book Review Editor).

InternKats: Wissam Bentazar, Simone Lorenzi and Kliment Markov.
Results for acquired distinctiveness
When acquired distinctiveness is not enough to establish inherent distinctiveness When acquired distinctiveness is not enough to establish inherent distinctiveness Reviewed by Marcel Pemsel on Thursday, July 09, 2026 Rating: 5
Keep dry and carry on: High Court finds that D-ROBE infringes DRYROBE Keep dry and carry on: High Court finds that D-ROBE infringes DRYROBE Reviewed by Söğüt Atilla-Aydın on Saturday, December 20, 2025 Rating: 5
Glaxo’s colour trade mark for inhalers invalidated Glaxo’s colour trade mark for inhalers invalidated Reviewed by Marcel Pemsel on Tuesday, May 20, 2025 Rating: 5
Has green-and-orange combination acquired distinctiveness for agricultural machines? No, says the EUIPO Has green-and-orange combination acquired distinctiveness for agricultural machines? No, says the EUIPO Reviewed by Söğüt Atilla-Aydın on Monday, March 24, 2025 Rating: 5
Abbott v Sinocare: 3D mark for glucose sensor invalid Abbott v Sinocare: 3D mark for glucose sensor invalid Reviewed by Oliver Fairhurst on Thursday, February 20, 2025 Rating: 5
Who is the queen of fruits? Who is the queen of fruits? Reviewed by Marcel Pemsel on Monday, June 17, 2024 Rating: 5
Veuve Clicquot colour trade mark about to be cancelled? Veuve Clicquot colour trade mark about to be cancelled? Reviewed by Marcel Pemsel on Monday, April 01, 2024 Rating: 5
Prada’s Triangle pattern (mostly) not inherently distinctive to be a trade mark, says EUIPO Board of Appeal Prada’s Triangle pattern (mostly) not inherently distinctive to be a trade mark, says EUIPO Board of Appeal Reviewed by Eleonora Rosati on Sunday, January 07, 2024 Rating: 5
The Grand Board of EUIPO ruled in the ICELAND case: Both contested EUTMs were registered in breach of Article 7(1)(c) EUTMR The Grand Board of EUIPO ruled in the ICELAND case: Both contested EUTMs were registered in breach of Article 7(1)(c) EUTMR Reviewed by Giorgio Luceri on Friday, December 23, 2022 Rating: 5
The post-Brexit trade mark order: (ir)relevance of use and acquired distinctiveness in the UK for EU trade marks The post-Brexit trade mark order: (ir)relevance of use and acquired distinctiveness in the UK for EU trade marks Reviewed by Nedim Malovic on Sunday, December 11, 2022 Rating: 5
Can Vuitton's Damier Azur pattern be a trade mark? General Court rejects claim of acquired distinctiveness through use Can Vuitton's Damier Azur pattern be a trade mark? General Court rejects claim of acquired distinctiveness through use Reviewed by Eleonora Rosati on Wednesday, October 19, 2022 Rating: 5
Acquired distinctiveness and sub-brands - Tefal ‘red dot’ mark is denied trade mark protection by UKIPO Acquired distinctiveness and sub-brands - Tefal ‘red dot’ mark is denied trade mark protection by UKIPO Reviewed by Riana Harvey on Wednesday, December 16, 2020 Rating: 5
Never Too Late: if you missed the IPKat last week Never Too Late: if you missed the IPKat last week Reviewed by Anastasiia Kyrylenko on Sunday, June 28, 2020 Rating: 5
General Court annuls EUIPO Board of Appeal decision on invalidity of Louis Vuitton chequerboard pattern General Court annuls EUIPO Board of Appeal decision on invalidity of Louis Vuitton chequerboard pattern Reviewed by Riana Harvey on Sunday, June 21, 2020 Rating: 5
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