The IPKat: dynamic search ads

Passionate about IP! Since June 2003 the IPKat has covered copyright, patent, trade mark, designs, info-tech and confidentiality issues from a mainly UK and European perspective. Read, post comments and participate!

The team is Eleonora Rosati, Annsley Merelle Ward and Merpel. E-mail the Kats here!

The team is joined by GuestKats Söğüt Atilla, Oliver Fairhurst, Claire Gregg, Georgia Jenkins and Marcel Pemsel.

SpecialKats: Verónica Rodríguez Arguijo (TechieKat), Rose Hughes (PatKat) and Jocelyn Bosse (Book Review Editor).

InternKats: Wissam Bentazar, Simone Lorenzi and Kliment Markov.

Results for dynamic search ads

Trade mark infringement and dynamic advertising

Being dynamic is often considered an asset. Algorithms may, however, be too dynamic and cause legal problems, as the case discussed below sh...

Marcel Pemsel - Tuesday, April 18, 2023

Trade mark infringement and dynamic advertising

Reviewed by Marcel Pemsel on Tuesday, April 18, 2023 Rating: 5

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* PermaKat Eleonora Rosati has been quoted, and the IPKat has also been hyperlinked in the New York Times , April 2024.

* PermaKat Eleonora Rosati and The IPKat are expressly recommended as sources to follow to get an “unstuffy look at IP issues” according to Legal Business , April 2023.

* PermaKat Eleonora Rosati received the 2022 Adepi Award .

* PermaKat Eleonora Rosati was listed as one of World Intellectual Property Review’s “Influential Women in IP” in 2020.

* PermaKat Eleonora Rosati was listed as one of Managing Intellectual Property magazine’s “Fifty Most Influential People” in 2018.

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