Copyright has
nothing to do with art. Those who believe otherwise are romantic dreamers who overcomplicate
this field of law. No doubt you will have heard or read this before. Perhaps
you might even share this view. If so, Daniel McClean’s
latest edited collection, 'Artist,
Authorship & Legacy: A Reader’, may be just what you need to nuance
your point of view.
The ambiguity
of copyright’s relationship with art, or art with copyright, is precisely what
this book is about. McClean brings together twenty-two essays by different
authors, who collectively examine both the overlaps and gaps between legal and artistic authorship, this against the backdrop of the day-to-day
practice of commissioning, buying, exhibiting and curating artworks. The
collection executes this task brilliantly by framing each chapter in relation
to a particular event or dispute which took place in the open (in courts,
museums or the press) or behind the semi-closed doors of the art world via
‘open secret’ arrangements between the artists, their estates and buyers. In
this regard, the edited collection is a much welcome contribution to the scholarship.
This collection
captures the extent to which the notion of ‘authorship’ is more relevant today than
ever despite the attempts of contemporary art movements, initiating the ‘Death
of the Author’ as announced some forty years ago by French
theorists, such as Michel Foucault and Roland Barthes, who proposed to get rid
of the traditional perception of the author as the sole "father" or
creator of his work.
Despite the
success of this approach within some academic circles, McClean’s edited
collection demonstrates that, in practice, the authorship of a work remains a
key criterion of value, symbolic or financial, for the art market (p. 12). This
aspect is most evident in the cases of artists who have recanted authorship,
only to lead to a decline in the monetary value of the piece or the withdrawal
of a piece from catalogues or exhibitions. In short, the stakes associated with
authorship run high, higher perhaps than what the copyright literature tends to
acknowledge.
But legal
authorship is only one of many ways that authorship is recognized in the art world,
and it is perhaps relatively marginal in comparison to other well-established
conventions, such as signatures, certificates, sales and resales of the work. All
of these conventions mediate the construction of authorship and are central to
the destiny of the artwork. Yet they have little to do with copyright law.
Although McClean describes these conventions as a form of “soft-power” running
alongside or in contradiction with the law (p. 14), it is clear from the cases
reported by the contributors that this ‘power’ is everything but ‘soft’.
The edited
collection is structured into three parts. Part One retraces the development of
artists’ legal rights in the US, through the narration of various disputes. One
such development, are recurring disputes under U.S. law upon the introduction
of moral rights under the Visual Artists Rights Act (VARA) of 1990.
VARA is
described has having re-aligned the legal and artistic authorship by giving a
legal reality to “conventions so well-entrenched in the art world as to
themselves constitute a virtual law” until the enactment of the law (p. 41). These
conventions notably includes the site-specificity of an artwork, which
recognizes the physical location of a work as being part of it.
Site-specific cat. Sculpture by Wang Du, exhibited by the Museum of Cat in 2017 |
Moreover, as
described in the chapter by Donn Zaretsky,**
we encounter the dispute between installation artist Christoph Büchel and the
Massachusetts Museum of Contemporary Art as evidence of VARA’s [relative] success at granting relief to artists when
“a museum behaves badly” (citing New York Times art critic Robert Smith’s, p.
50, ‘Training Ground for Moral Rights: MASS
MoCA v Chrisoph Büchel’, Chapter 2*). In this case, the museum had opened to
the public an art installation that Büchel had left unfinished. The dispute was
ultimately settled out of court.
Part Two discusses
the art market’s obsession with the authenticity of a work, and the complex
processes employed by expert ‘authenticators’ to ascertain the unique nature or
originality of a work. The chapters in this Part illustrate well how this
obsession for the original (or ‘authentic’) work has survived contemporary art
movements, which have complicated the author-work relationship by delegating
the creation of the piece to art assistants or a group of artists, by
site-specific pieces, or by making works that are to be experienced or
performed.
Whilst the
notion of the ‘authentic’ work survives, the markers of ‘authenticity’ have evolved.
The edited collection demonstrates how new semi-legal practices emerged in the
form of ‘certificates’ to prove authorship, when it is not obvious, or when
authorship was ‘played with’ by the artists themselves. This phenomenon is
particularly captured in the management of Sol Lewitt’s works, described by Shane Burke
in his chapter, ‘Score, Performance, and
the Posthumous Conductor’ (pp. 159-178, Chapter 10*).
Part Three
explores what happens to a work after the death of its author. It describes how
the curation of a work influences its place in art history, and that much of
this stewardship will be contingent upon on policy and legal frameworks as ‘dry’
as tax law (see on this, Chapter 17* by Christine
Vincent, pp. 259-282).
The book also accounts
for the nuances of authorship through different genres, something perhaps
copyright is poorly equipped to do because of its one-size-fits-all approach to
protection. Penelope
Curtis interrogates what it means to maintain the authenticity and
legacy of a sculptor’s work when casts and mould are ‘left behind’, as well as
instructions on how to how manipulate them (in ‘Demonstrable Legacy; or, What Sculptors Leave Behind’ pp.130-139,
Chapter 8*). By contrast, Dawn Ades
reports on the careful, and rather sophisticated, legal arrangements that Martha
Graham’s estate put together regarding the use of her work following her death,
relying on trusts, licensing agreements and donations governed by tightly-written
contracts (in ‘Thing 000955 (Martha
Graham’s Choreographies)’, pp. 303-323, Chapter 20*).
This book will
be valuable for copyright specialists because it offers a picture of copyright
(or legal authorship) as practiced in the rarefied atmosphere of the art
market. The edited collection will also be of interest to those already
familiar with the inner-workings of the art world, by suggesting more parallels
between the worlds of art and copyright that one may suspect. Put simply, this
edited collection is a ‘must’ for the reading list of any copyright or art law
curriculum that discusses the notion and value of authorship. Be prepared to
brush up on your contemporary art references.
* Kat’s numbering. There is no numbering of the essays in the
collection.
** Zarestsy represented Christoph Büchel in this dispute.
Book reviewed: Artist, Authorship & Legacy - A Reader. Edited
by Daniel McClean. 2018. Ridinghouse. £20, 29,95$. 22.5 × 15 cm. Softback.
400pp. English. ISBN: 978 1 909932 45 6. Available here and here.
Book review: Artist, Authorship & Legacy: A Reader
Reviewed by Mathilde Pavis
on
Tuesday, November 13, 2018
Rating:
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