BRAND KILLER


New Scientist magazine's 15 May issue carries a note relating to an advertising blurb for a supermarket's own-brand thick bleach. Apparently this product
"kills bacteria as well as the leading brand".
Now the IPKat understands why it is necessary to protect brands against unfair competition.

Bleaches that kill here, here and here
Kill the competition here, here and here
Killer bacteria here and here
BRAND KILLER BRAND KILLER Reviewed by Jeremy on Monday, May 17, 2004 Rating: 5

3 comments:

Ilanah said...

On the contrary, what's wrong with some good, clean competition?

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Brian said...

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