The Independent reports that backup software company Veritas is none too happy with television presenter turned politician Robert Kilroy-Silk. The software company has instructed its lawyers to consider whether Kilroy-Silk’s decision to call his right-wing political part Veritas infringes its trade mark. The software company is particularly concerned that an association with any political party, let alone a right-wing one, will tarnish its brand values. It fears that one of the effects of such an association would be to have a detrimental effect on the business it does with the government.

Robert Kilroy-Silk
The IPKat is rather worried at the thought that an association with any political party would be considered detrimental. What does this say for the state of British politics? More fundamentally, he’s uncomfortable at the idea of one company being able to control a word as basic as Veritas, which is Latin for “truth” with respect to goods and services that it does not provide.

More on Veritas the political party here
In vino veritas here
Some VERITAS trade marks here
TRADE MARKS GET POLITICAL TRADE MARKS GET POLITICAL Reviewed by Unknown on Friday, February 11, 2005 Rating: 5


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