The UK Presidency's "12 swan" logo
The Telegraph informed the IPKat today that the UK's presidency of the European Union has got off to an embarrassing start, it having emerged that the logo for its presidency is almost identical to that of the anti-European think-tank, the Bruges Group. The Bruges Group, which campaigns against further European integration, is threatening to sue the Government for copyright infringement. Lord Lamont, the co-chairman of the group, has written to Jack Straw, the Foreign Secretary, demanding an explanation. The new presidency logo, depicting 12 swans in flight - an echo of the 12 stars in the EU flag - was created this year for the Foreign Office by Johnson Banks Design, at a cost of £30,000. Michael Johnson, a founder of the company, said:
"We were looking for an idea that avoided visual clichés of Europe."
Rules for use of UK presidency logo here
Twelve wild swans here
Twelve swans a swimming here
The Bruges Group here (for pro-Europeans only if they have very strong stomachs)
Surely for there to be conceptual similarity it should be bird and bird and bird and bird and bird and bird and bird?
ReplyDeleteSurely for there to be conceptual similarity it should be bird and bird and bird and bird and bird and bird and bird?
ReplyDeleteOn the basis that a bird in the hand is worth two in the bush, maybe we don't need so many birds ...
ReplyDeleteThe Government would appear to have taken note of the objections and re-designed the logo.
ReplyDeleteSee:
http://www.eu2005.gov.uk/servlet/Front?pagename=OpenMarket/Xcelerate/ShowPage&c=Page&cid=1107293516484
Now, though, two different versions of the logo are being used simultaneously!