With the former the Commission seeks to re-orientate its policy for IP enforcement towards a better compliance of IP rights by all economic actors.
Rather than penalising the citizen for infringing – often unknowingly – IP rights, the actions set out in this Action Plan pave the way towards a “follow the money approach” [mentioned just yesterday by Alberto here], seeking to deprive commercial scale infringers of the revenue flows that draw them into such activities.
According to the press release, theStrategy examines recent changes and presents ways to improve the Commission's current means of action to promote enhanced IPR standards in third countries and to stem the trade in IPR infringing goods.
|Reginald says: |
follow the money
is a good thing to do ...
|... But sometimes you also need to |
follow the smell of something better