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Tuesday, 1 April 2008

Thames water to get GI status

The IPKat has learnt that the European Commission is all set to accept an application to afford “Thames Water” protected geographical indication status. According to Sheila Norton, president of the Thames Trade Association

“The Thames is perhaps London’s greatest underutilised asset. Tourists and Londoners alike are used to taking strolls by the Thames but England’s greatest river can offer so much more. It’s about time that Thames Water’s unique limey taste received the prominence that it deserves”.

Plans are underfoot to bottle the water and market it across Europe and America. In particular, it is hoped that Thames Water will be able to tap into the large expat market, enabling them to make a cup of tea just like the ones that they’re used to at home.

The IPKat says so long as they filter it first...

7 comments:

Anonymous said...

Not as foolish as it sounds!

Anonymous said...

I can't help but notice the date of this post....

Hastings

Anonymous said...

I always thought a “Thames Water” was cola mixed with orange juice (which is nicer than it sounds).

Anonymous said...

Damn, I wanted to buy some. It's so plausible:- a link to the EC,a named official, IPKat joke at the end, learned author.

Can you get me some in any case Ilanah ?

G.U. Lible
An English expat in Wales

Anonymous said...

Ah, we all want to be anonymous. BUT - in 1967 I went to the UK for the first time and spent almost a month. At the British Museum I had dealings with a curator, and we opened a showcase that had not been touched since London abolished coal fires in the late 1950s. The item was so dirty that I was invited into the basement to wash my hands. They had three taps - one for hot water, one for cold water and one for Thames water. You could drink the cold water. I think the Thames water was for washing the floors.

Ilanah said...

This was indeed an April fool. The many people who've written in to tell me so suggest that it was rather transsparent - unlike the water...

Anonymous said...

It is worth noting that GI is a medical abbreviation for gastrointestinal - apt for Thames Water?

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